Liberals take first small step toward rebuilding the CBC, but there are many miles to go

The federal government has taken the first step on a long road toward what hopefully will be the restoration of the CBC as Canada’s most important public interest and cultural institution.

For nearly 10 years the Harper government forced the CBC off track from its original goals of promoting culture and the arts, providing quality news, and facilitating a national discussion.

Harper refused to adequately fund the Mother Corp. In one fell swoop in 2012, the Harper government cut the CBC budget by $115-million over three years.

Harper very likely would have wanted to sell off the CBC but that would have caused a national backlash. Instead, he appointed seven Conservative lackeys and donors to the CBC Board with the idea of keeping the broadcaster in check.

But now, with the world pretty much in a state of chaos and false news coming at us from many directions, a strong CBC has never been more important.

On Tuesday Canadian Heritage Minister Melanie Joly announced the government is ending the long-time practice of appointing friends of the government to the CBC Board of Directors and, instead, introducing a new system.

Joly named nine prominent Canadians with various backgrounds from across the country who will recommend people they feel capable of serving on the Board to the government.

Currently three positions are vacant on the Board, and the second term of CBC President and CEO Hubert Lacroix expires at the end of the year.

As Mansbridge Exits: Does the CBC have the courage to build a TRULY GREAT news program?

The latest water cooler chat among many Canadians this week is speculation about who will replace Peter Mansbridge as host of The National, CBC-TV’s flagship news program. He announced earlier this week that, after 30 years as host of  the program.

The long-time anchor seemed to be trying to give his departure considerable significance by announcing 10 months ahead of time that he is leaving. Also boosting his own importance, his departure also coincides with the occasion of Canada’s 150th birthday.

One wonders if Mansbridge expects an honorary star-studded tour hosting The National from CBC stations across the country, much like the retiring New York Yankees’ star shortstop Derek Jeter was honoured in every ball park during his last year.

Now CBC executives say they are going to usher in “the next phase” of The National. 

Jennifer McGuire, the General Manager and editor-in-chief of CBC News, told The Globe and Mail she sees Mansbridge’s departure as “an opportunity to reimage the program.” She said the CBC will look at increasing the digital delivery of The National.

Finding a new host for The National should not be the CBC’s main goal.

CBC should address the fact that neither The National nor any other CBC news program is trusted very much by the public. The content of CBC News programs is just like programming at mainstream media, and the public doesn’t like either.

A Statistics Canada General Social Survey of national opinions for 2013 and 2014 revealed that only 40 per cent of Canadians had confidence in media.

Canadians don’t like mainstream news because they believe it lacks balance and that it reports lies.

The public is much smarter and more skeptical when digesting the news today than it was back in the 1960s when CBS News Anchor Walter Cronkite was believed to be only second to God when it came to telling the truth.

One of the reasons people mistrust programs such as The National is because we have access to excellent upstart news sources on the Internet. Many sites are run by talented journalists who have fled the mainstream.